How to Invest in Cryptocurrency

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Kevin MercadanteMarch 16, 20211 7 minute read

how to invest in cryptocurrency

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Bitcoin was considered nothing more than an interesting phenomenon when it first came out in 2009. Technicians and futurists could see the future potential of cryptocurrency in general, but it wasn’t drawing much interest as an investment. But as the years have passed and hundreds of more cryptocurrencies have come and gone, Bitcoin has emerged as the standard-bearer of the currency. Here’s our comprehensive guide to how to invest in cryptocurrency.

In this Guide:

Cryptocurrencies and the Stock Market Speculators

Speculators

Cryptocurrency hasn’t been missed by investors and speculators. Some are now coming to see cryptocurrency as an alternative global currency that will eventually replace sovereign currencies such as the U.S. dollar and the euro. But the trading activity has also drawn a large number of speculators. They’re betting on cryptocurrencies — Bitcoin in particular — rocketing all the way to the moon. Speculators are rarely seriously concerned with fundamentals. They see a sudden and dramatic price rise, and whatever the asset, it draws their attention.

This article isn’t meant to be an endorsement of investing in Bitcoin or any other cryptocurrency. Instead, it’s a general guide for anyone who wants to start investing in cryptocurrency. It is entirely possible cryptocurrencies will continue their march forward over the next few years. And if you’re betting on that outcome, we hope this information will help.

What Are Cryptocurrencies and How Do They Work?

Cryptocurrency is based on blockchain technology. That’s a chain of information registration and distribution that is not controlled by any single institution. Instead, it works as a record of digital transactions that are independent of central banks.

There are all kinds of technical details related to blockchain technology that may be worth investigating if it doesn’t drive you into a technological coma. But essentially, it eliminates the middleman — such as a bank — and allows buyers and sellers to transact business directly between each other. That should also serve to lower or even eliminate transaction fees, which is a major part of the attraction of cryptocurrency.

The most popular cryptocurrency is Bitcoin, whose price is regularly tracked in the major financial media. But there are actually hundreds of cryptocurrencies, including many that have already come and gone.

What are the Main Attractions of Cryptocurrency

What you need to invest in bitcoin

At the moment, it seems as if the two primary attractions of cryptocurrency are:

  1. You can own and use it anonymously, and
  2. It’s subject to price explosions that can make it look and feel like an investment.

And for those who bought cryptocurrency prior to the price explosion in 2017 or the most recent price increase in 2021, it’s probably been the best investment in a lot of portfolios.

So what should you do if you want to get in on the cryptocurrency action?

How to Invest in Cryptocurrency — Step By Step Guide

As you might imagine, you can’t go to a local bank or even a brokerage firm (there is one exception we’ll discuss later) and buy cryptocurrency. It’s still seen as something exotic in the world of financial institutions. Since it’s not well understood and is virtually unregulated, most financial institutions don’t want to deal with it. For that reason, it tends to function within its own network.

Read our tips if you want to start investing in cryptocurrencies.

1. Allocate Only a Small Percentage of Your Portfolio to Cryptocurrencies

Crypto Portfolio

You’ll have to decide in advance how much of your portfolio you want to allocate to cryptocurrency. With recent advances, particularly in the price of Bitcoin, it can be difficult to make a rational decision. All investing is ruled by a combination of greed and fear, and it may be hard to keep the greed part under control given the advances cryptos have shown in recent years.

  • No matter what, cryptocurrency should occupy only a very small part of your portfolio. Exactly how much is completely up to you. But you should be wary of investing more than 10% or even 5%.
  • Understand that cryptocurrency isn’t an investment in the same way a stock is. Much like investing in gold and silver, it doesn’t pay interest or dividends. To the degree that cryptocurrency will be a good investment all depends entirely upon its price increasing significantly – and staying there for a while.
  • Cryptocurrencies weren’t designed to be investments. They are mediums of exchange. They’ve widely been seen as an alternative to sovereign currencies, like the dollar, yen and euro. It’s been thought that they’ll ultimately represent a more efficient means of commerce, particularly on the web. That’s because its value is determined strictly by the market and not by manipulation as sovereign currencies tend to be.
  • But at least up to this point, cryptocurrencies haven’t satisfactorily filled the role of being a medium of exchange. Only a very limited number of merchants accept them, so most trading is taking place between individuals.

Up to this point, both the current uses and the future of cryptocurrencies are uncertain.

2. Choose Your Cryptocurrency

currencies

This is one of the real complications of cryptocurrency. There isn’t just one, but hundreds. Maybe even more than a thousand.

Complicating the issue is that more are coming online all the time. That has to be counterbalanced by the reality that hundreds of cryptocurrencies have come and gone already. And the whole concept of cryptocurrency started only about a decade ago.

Bitcoin is the Most Dominant Cryptocurrency for 2021

Right now, the largest cryptocurrency is Bitcoin. It’s also the crypto that’s drawing the most attention and investment dollars. In a very distant second position is Ethereum, and there are others like ZcashDash,  and Ripple.

Given its dominant position, Bitcoin seems to be the most reliable among all the many cryptocurrencies available. In fact, Bitcoin has become practically synonymous with “cryptocurrency.” What’s interesting about the connection is that while the media has been carefully following the price action of Bitcoin, some cryptocurrencies have performed even better.

Because of the dominant position of Bitcoin, your cryptocurrency position should be mainly in this crypto. Other cryptocurrencies should occupy a much smaller position in your portfolio. And if Bitcoin as the bellwether of cryptocurrency is speculation, any other cryptocurrency you hold should be seen as even more speculative.

This assumption should not be underestimated. Most of the cryptocurrencies that have come on the market in the past decade have either flatlined or disappeared completely. That means any investment you make could go all the way to zero. And given the price volatility that’s common with cryptocurrencies, your investment could disappear completely with very little notice.

3. Choose a Platform to Buy Cryptocurrencies

Crypto Exchange

One of the disadvantages of buying cryptocurrencies is that you can’t get them in all the usual financial places. Banks don’t offer them and neither do investment brokerage firms.

For the most part, you’ll be limited to buying, holding, and selling cryptocurrencies on dedicated cryptocurrency exchanges.

Some of the largest of these exchanges include:

You can think of these platforms as brokerage firms specifically designed for cryptocurrencies. Each offers trading in the most popular cryptos, and of course, you should expect to pay a fee for both buying and selling.


Robinhood: A Broker to Consider

There is one exception among investment brokers that do make cryptocurrencies available, and that’s Robinhood. This is hardly surprising given that Robinhood is a certified disruptor in the investment broker space. This disruption starts with commissions: Robinhood doesn’t charge any. You can buy stocks, optionsexchange-traded funds (ETFs), and, yes, cryptocurrencies commission-free.

Cryptocurrencies available through Robinhood include bitcoinbitcoin cashethereumethereum classiclitecoin, and dogecoin. This may be a less expensive and more convenient way to hold cryptocurrency, especially if you plan to hold it only as an investment and not as a medium of exchange.

Apart from Robinhood and the various cryptocurrency exchanges, you may also be able to buy and sell cryptocurrency directly with individuals who also hold them. But to do that, you’ll need a special way to store them.START INVESTING IN CRYPTOCURRENCIES WITH ROBINHOOD

Advertiser Disclosure – This advertisement contains information and materials provided by Robinhood Financial LLC and its affiliates (“Robinhood”) and Investor Junkie, a third party not affiliated with Robinhood. All investments involve risk, and the past performance of a security or financial product does not guarantee future results or returns. Securities offered through Robinhood Financial LLC and Robinhood Securities LLC, which are members of FINRA and SIPC. Investor Junkie is not a member of FINRA or SIPC.”

4. Store Your Cryptocurrency

crypto wallet

Cryptocurrency is typically stored in a cryptocurrency wallet. This is a complicated topic, particularly since there are so many wallets available. But we’ll try to boil it down to the basic facts.

A cryptocurrency wallet is a software program that stores the private and public keys that connect you to the blockchain where your cryptocurrency exists. Wallets don’t actually store your cryptocurrency but enable you to access it on the blockchain with your public key (your “cryptocurrency address” that the other party in the transaction sees) and private key (known only to you). You must have both in order to complete a transaction. They’re called “keys” because they’re used to unlock your cryptocurrency on the blockchain.

In addition to enabling you to access, send and receive cryptocurrency, a digital wallet also provides a record of transactions that are stored on the blockchain, as well as your current balance.

Types of Cryptocurrency Wallets

There are several different types of digital wallets:

  • Desktop wallets are installed on your personal computer. Since storage is on your own computer, the information is safer than with online wallets.
  • Online wallets are on the cloud and can be accessed from any computer. They’re more convenient to use, but your private key is stored online and controlled by a third party. This makes them less secure.
  • Mobile wallets. As the name implies, this type of wallet is an app on your smart device. They have the advantage of being able to be used to make purchases where various cryptocurrencies are accepted.
  • Hardware wallets. These stores your private key on a hardware device, such as a USB device. They’re more secure because the private key isn’t stored online, where it could be accessed by unauthorized parties. They also let you access your cryptocurrency from multiple devices.

Which digital wallet you choose will depend on your own desire for a balance between security and convenience. Some cryptocurrency exchanges also offer digital wallets for your cryptos.

You can also use software to track your cryptocurrency just as you would other types of investments. For example, with Personal Capital‘s cryptocurrency BETA you can input the amount of crypto you own, and track it alongside the other assets in your portfolio.

>>> Find out more: How to Track Your Investments

Be Ready for a Wild Ride!

Bitcoin has had a lot of ups and downs over the years. This chart from CoinDesk shows the price performance of Bitcoin from 2013 to the present. (Click on “all” at the top of the chart.) At the beginning of the chart back in 2013, Bitcoin was trading below $130.00. But it skyrocketed to $17,060.55 on December 11, 2017, before crashing again a few months later. In 2021, it started to jump again, getting close to $50,000 on February 16, 2021.

Coindesk BTC Chart Oct 2013 *- Feb 2021
Coindesk BTC Chart Oct 2013 *- Feb 2021

No matter where or how you decide to buy, sell and store your cryptocurrency, be prepared for instability. Cryptocurrencies are far less predictable than traditional investments. And with any investment, it’s key to remember that what goes up can come down again.

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Kevin Mercadante

Kevin Mercadante is professional personal finance blogger, and the owner of his own personal finance blog, OutOfYourRut.com. He has backgrounds in both accounting and the mortgage industry. He lives in Atlanta with his wife and two teenage kids.

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