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The moment a brand new watch is bought and leaves the store, it technically becomes pre-owned. It may still have
The next question that is often asked by those who are new to watches is: Why buy a vintage watch? Why not buy a brand new model, one that is still shiny and unmarked, with all the latest technology and material developments?
It is a fair question. Even in an industry as steeped in tradition as mechanical watchmaking, the rate of progress is still constant. A piece with the very latest advancements may well retain the coloring on its dial and bezel longer, be more resistant to scratches and scrapes, and keep proper time than one produced 30 or 40 years ago – but that is rather missing the point.
Wearing a vintage replica watch is an expression of the special feature. The fact that not just anyone can go into a store and pick one up gives them an inherent individuality – each, by the very nature of its aging, scratches, and scrapes are somewhat unique. Its discoloration is a symbol of it having lived a life, of it, has its own story – something that a new model lacks. It shows a respect for heritage and an understanding of the artistry that goes into each one, from a time when quality and reliability were paramount.
new watch is bought and leaves the store
February 19th, 2022 
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