NS Poster Collection – Kraft durch Freude (Strength Through Joy)

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NS Poster Collection – Kraft durch Freude (Strength Through Joy)

September 30th, 2021

Awake Goy

Kraft durch Freude Auch Du kannst jetzt reisen! Maria von Axster, G Werner Heudtlaß, 1934

Kraft durch Freude Now you, too, can travel! Maria von Axster G Werner Heudtlass, 1934

Volksfest Kraft durch Freude in der KdF-Stadt am Valzner Weiher, Ludwig Hohlwein 1938

Kraft durch Freude fairground next to the Valzner Weiher in the KdF City, Ludwig Hohlwein, 1938

The KdF Town was built next to the Nuremberg Party Convention Site during the 1937 and 1938 NSDAP rallies as a venue for festivals and fairs.

Mit Kraft durch Freude in den Fasching 1937, R.P. Strube, 1937

Celebrate Carnival with Kraft durch Freude 1937, R.P. Strube, 1937

The KdF organisation also staged carnival parties, for example in Munich between 1935 and 1939.

Schönheit der Arbeit Wir helfen mit. … N.S.G. Kraft durch Freude, Hermann Witte, um 1934

The beauty of labour. We’re lending a hand …NS Community. Kraft durch Freude, Hermann Witte, around 1934

Sonne und Grün allen Schaffenden, Hermann Witte, um 1938

Sunshine and nature for working people, Hermann Witte, around 1938

The graphic designer fulfils the wishes of the Office of the Beauty of Labour colourfully and realistically to suit the organisation’s tastes. The text is set at the very bottom of the picture to avoid covering up the image of a worker

Der Winter kommt Ski-Vorbereitungskurse der N.S.- Gemeinschaft „Kraft durch Freude“, Lothar Heinemann, 1936

Winter is coming – Ski-training courses of the N.S. Kraft durch Freude Organisation, Lothar Heinemann, 1936

Physical training and sports such as skiing were part of the KdF agenda. The skiers are depicted here realistically, training synchronously in rank and file.