U.S.—After a brief hiatus amid racial tensions and increased anti-ethnic-mascot sentiment, the beloved Aunt Jemima is back, having signed a new 12-year contract with Frito-Lay. “We are proud to announce that Aunt Jemima will be the smiling face of our products for the foreseeable future,” said Frito Lay CEO Bob Chippington. “At a time when mascots of […]
Posts Tagged ‘jemima’
Aunt Jemima brand announces new name following backlash amid Black lives Matter protests
February 10th, 2021 Awake Goy
On Tuesday, PepsiCo, the parent company of Quakers Oats, revealed that the Aunt Jemima brand will change its name to the Pearl Milling Company in June. The change will be implemented a year after the company announced that it would retire the branding, saying that the character’s origins are “based on a racial stereotype.” The […]
Racism Over? Aunt Jemima is Now ‘Pearl Milling Company’
February 10th, 2021 Awake Goy
Leftists on Twitter had a complete meltdown over the fact that Tom Brady didn’t wear a mask at any point before or after the Super Bowl. Brady led the Tampa Bay Buccaneers to an easy 31-9 victory over the Kansas City Chiefs to extend his record-breaking Super Bowl winning streak to seven. Considered to be […]