Verizon May Have Just Enrolled You in a Data-Collection Scheme–Here’s How to Get Out

Verizon customers who value their privacy should immediately opt-out of the phone carrier’s disturbing new data tracking service.

As reported by Input, “Verizon Custom Experience” is a program being pitched to users as a way for the company to “personalize our communications with you, give you more relevant product and service recommendations, and develop plans, services and offers that are more appealing to you.”

Here’s the thing: to do so, the nation’s largest mobile carrier needs to see the websites you visit, the apps you use, your location, and the people you contact. If that wasn’t scary enough, the “Custom Experience” program is opt-out, meaning Verizon automatically enrolls you without asking for permission.

Nothing I’ve read about the program would make me even consider staying in, especially since Verizon is sneakily signing people up without asking. In an example of how the program could benefit you, Verizon says it could present music listeners with a “Verizon offer that includes music content” or give you a “choice related to a concert in our Verizon Up reward program.” The company then tries to persuade you with “personalized content and marketing” when opting into Custom Experience Plus.

If there’s a silver lining, it’s that leaving the program is a relatively simple process. You just need to log in to your Verizon mobile account on the My Verizon app and enter the Settings tab where you should see the option to leave Custom Experience and Custom Experience Plus. Press “Don’t Use” for both programs to keep Verizon’s snooping eyes away from your data.

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