Why I Hate the Beatles

beatleslogebeatleslogeThe Beatles were the first wave of the Aquarian Conspiracy of the 1960s and beyond. They were a musical group who were introduced to their unwitting fans as a device to spread a youth ethos which was to stimulate “New Age” ideas. The British elite used this movement to render the post-war “baby-boomer” generation a rebellious tool they could use to make society more malleable.

The Beatles formed in the late 1950s and performed in night clubs in the seedy, red-light environs of Liverpool and they also accepted “gigs” in post-war Hamburg, West Germany. According to Beatles historian Philip Norman:

Their only regular engagement was a strip club. The club owner paid them ten shillings each to strum their guitars while a stripper named Janice grimly shed her clothes before an audience of sailors, guilty businessmen and habitués with raincoat-covered laps.” (Philip Norman, Shout! The Beatles in Their Generation, p. 81)

In August of 1960 the band had their first big break in Germany when they obtained a booking at a jazz club in Hamburg’s infamous Reeperbahn quarter. Norman describes the area’s milieu as “red-lit windows containing whores in every type of fancy dress, all ages from nymphet to granny…Everything was free. Everything was easy. The sex was easy… Here it came after you.” p.91

In June of 1962, while still carving out a living in Hamburg, the Beatles received a telegram from their manager, a homosexual named Brian Epstein, who was back in England. “Congratulations,” Epstein’s message read. “EMI requests a recording session.” EMI was one of Europe’s largest record producers, and their role in promoting the Beatles would be key to their success.

Ironically, the Beatles could easily be rated the most overrated band to have ever entered a recording studio, bar none. Thanks to Epstein, they were marketed, packaged, hyped and sold to a young, impressionable public, desperately yearning for some relief following the years of post-war austerity, with the myth enduring to this very day. In fact, it’s here, really, that they made their biggest impact on popular culture; a towering testament to the power of marketing, advertising and hype.

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Martin

Under the masterful tutelage of their patrician guru George Martin, their recording director, the boys were “scrubbed, washed, and their hair coiffed into their signature cut.” The Beatles brand was fashioned right there in his studio. A German-Jew named Theodor (Theo) W. Adorno, who was an employee of an organization called the Tavistock Institute also worked closely with Martin and was considered by many to be the brains behind the enterprise.

Martin was a classical musician and was an able oboe and piano player. The boys did not read music and only played the guitar. For Martin, forging these “musicians” into a world class rock and roll band was a daunting task. While recording their first hit Love, love me do, he replaced Ringo with a studio musician. Martin said Ringo, “couldn’t do a drum roll to save his life.” Mr. Starr, as Lennon himself famously remarked, “was not only not the best drummer in the world, he wasn’t…even the best drummer in The Beatles”. Sadly, poor old Ringo lacked sufficient talent to even polish the cymbals of many of the “up and coming” drummers in other rock bands. Martin was to take the boys simple little ditties and turn them into hits.

EMI was led by British Aristocrat Sir Joseph Lockwood. The name stands for Electrical and Mechanical Instruments. The company also happened to be one of Britain’s largest producers of military electronics. This being the case, EMI was also a key member of Britain’s military intelligence establishment and worked closely with the Tavistock Institute which was shaped by British Psychological Warfare Division. Martin was part of EMI’s music production subsidiary Parlophone. By the mid-1960s it had annual sales of $3.19 billion.

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Adorno

The word “teenager” was first coined about this time. From the start, EMI’s Martin and Tavistock’s Adorno crafted the mythos of the Beatles’ great popularity. In August of 1963, at their first major television appearance at the London Palladium, thousands of their fans supposedly rioted. The next day every mass-circulation newspaper in Great Britain carried a front page picture and story stating, “Police fought to hold back 1,000 squealing teenagers.” Yet, the picture displayed in each newspaper was cropped so closely that only three or four of the “squealing teenagers” could be seen. The story was a fraud. According to a photographer on the scene, “There were no riots. I was there. We saw eight girls, even less than eight.” EMI’s backers in British intelligence were most likely in cahoots with their colleagues in the newspaper community.

Next came America, in February of 1964 the boys were met with riots at the newly named Kennedy Airport. To launch their first tour, the media contrived one of the largest mass audiences in history. For an unmatched two Sundays in a row, on the Ed Sullivan Show, over 75 million Americans watched the Beatles shake their heads and sway their bodies in a ritual which was soon to be replicated by hundreds of future rock groups.

After the New York appearances, the Beatles returned to the U.K. with considerable aplomb and ceremony. In October 1965, the four were inducted into the Order of Chivalry, and were personally awarded the accolade of Member of the British Empire by Queen Elizabeth at Buckingham palace.

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