Android Market, Google Music, Google Books Now ‘Google Play’

Since the first phone powered by Google‘s open-source Android operating system was released in 2008, the Android Market has been the go-to source for games and apps on all Android smartphones. Late last year, it celebrated its 10 billionth app download with a special 10 cent sale, and there are now more than 450,000 apps available for download on it.

At least, there were up until today. Those games and apps are now on Google Play, a new service Google has launched that replaces the Android Market. And while it appears to be nothing more than a rebranding at first glance, it might signal a shift in strategy from the software giant.

If the Android Market is gone, do I still have my apps?

Yes. Google makes it clear in the Android Developers blog that “the transition for users and developers will be seamless.” The apps you’ve bought are still paid for, and you don’t have to register new credit card information, although Google announces on the Google Play homepage that you can also use Google Wallet to buy apps there. App developers won’t have to create new accounts, and can still use the same software tools to develop and publish their apps for Android.

I’m still seeing an Android Market link on my smartphone. What’s up with that?

As Google explains in that blog post, the Android Market app you have on your smartphone or tablet will be replaced with Google Play in a phased over-the-air update. This means that the update will happen over Wi-Fi or 3G/4G (you won’t have to plug your phone in to your computer or anything), and that it’s not being rolled out to everyone all at once; some people will get it early, while others will get the update “over the days to come.”

What’s up with the “Books,” “Movies” and “Music” links?

Google added a movie store to the Android Market last year, as well as tying it in to the company’s Google Books and Google Music services. All of these platforms are under the same banner now, which suggests that Google sees them all as part of the same strategy, sort of like how all the apps and digital content you buy from Apple are more or less under the iTunes banner.

So does this actually change anything or add any new features?

Not immediately, no. According to a post on the Google Blog, however, the company is running a “7 Days to Play” sale to celebrate. And the fact that the name is no longer tied to the Android operating system suggests that Google may be planning to bring Google Play to other platforms, or to emphasize its features that are available on the Web.

Jared Spurbeck is an open-source software enthusiast, who uses an Android phone and an Ubuntu laptop PC. He has been writing about technology and electronics since 2008.

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