Advertising on Eggs, Israel Imports Marketing Technique
In Israel, a basic household staple will be turned into an advertising platform, according to Mako News. Sig, an Israeli company that works on management solutions, has taken a leaf out of America’s book and plans on printing product ads directly onto eggs. The concept is by no means a new one. In the U.S., as far back as 2006, CBS placed laser imprints advertising their TV shows on 35 million eggs, featuring humorous slogans like “Crack the Case on CBS” […]
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