Google Drive Launches: Do You Trust the Cloud?

COMMENTARY | When Apple unveiled its iCloud service in June, it was only safe to assume Google‘s version was not far behind.

Google turned that assumption into reality Tuesday with the launch of Google Drive, a “cloud-based” online storage system that allows users to back up and store their all-important files like MP3s, documents and FatBooth apps.

Google’s announcement has triggered a barrage of questions: Can Google Drive compete with well-established cloud services like Dropbox? When will Google Drive be available for iPhone? And what the heck is this “cloud,” anyway?

The cloud concept was conceived in the 1950s and 1960s, though technology at the time prohibited the idea from coming to fruition. Computer scientists even coined sci-fi phrases like “intergalactic computer network” to describe their futuristic ideas.

The concept fizzled over the years until the recent emergence of companies like Dropbox.

I remember asking a friend about the new “cloud” services when they first started gaining popularity. I realized he was even more clueless than I when he began gesturing to the sky each time he mentioned the “cloud,” which prompted the obvious question:

“You do realize things aren’t stored in an actual cloud, right?”

“Obviously,” he replied, though only half convincingly.

My adolescent years largely coincided with the Internet boom, so I feel I have at least a moderate grasp on the basics of modern computer technology. Yet when it comes to “the cloud,” I’m still a bit, well, cloudy. I can only imagine trying to explain the concept to my grandparent’s generation, who still attribute the wireless mouse to some sort of black magic.

But I guess that’s the beauty of the cloud. You don’t really have to understand it. A couple clicks of the mouse, and poof, your emails are safely in the cloud, bobbing alongside Aunt Mildred’s anniversary cruise photos.

While I am slowly becoming accustomed to using the cloud as my default storage and backup, I am not quite ready to fully commit. It’s not that I don’t trust companies like Google with my digital Boz Scaggs collection, but there’s just something comforting about seeing Boz nestled snuggly on an actual chunk of hardware, as opposed to floating on some abstract cloud in cyberspace.

Still, the future of computer storage is looking mostly cloudy, so perhaps it’s time I start taking it cirrusly.

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