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December 4th, 2015 
Awake Goy Selling a political ideal or special issue campaign is no different from selling any other product or service; the same rules apply. People buy people before they buy a product or service. If people don’t like you they won’t buy whatever you are selling. The best salesman I ever employed was no one’s idea of a salesman. Fred was a sweet inoffensive gentleman and in no way a pushy-pushy person. But, even tough business types took to him. Fred won because he sold himself first.
Is your appearance a good reflection on what you stand for? Would you be inspired if Waffen SS troops dressed as irregular soldiers? Ask yourself, are you conforming to your enemy’s dress code or are you a good reflection of the cause you uphold? You’re known by the company you keep so consider what impression your social circle makes on those you want to attract to your cause.
All salesmen are familiar with the term, ‘keep it simple, stupid’ (K.I.S.S). If in print or video you cannot make your point in a few minutes you won’t help by writing or saying more. Few newspaper editors will consider a reader’s letter if it is more than 80-words long. A Press Release 150 words, a column or article should contain 350 – 500 words. If you haven’t made your point in five-minutes you won’t succeed by making it 10 minutes or longer. When you have written your article, edit it down to half its previous size; perfect.
Remember the journalist code: whatever you write has to contain the 5 x W. WHAT (race conservation), WHERE (plaza), WHEN (May 9), WHY (raise awareness) and WHO (Mike Walsh will be speaking). A sales flier should never display more than 50 words including contact details.
People hate being sold to. If your approach is, ‘hey, you have got to read this,’ they won’t read it. Try this approach. ‘James, I would like your opinion on this book. Let me know what you think when we have a beer on Saturday.’ Such an approach has a far better chance of getting them to read the book or watch your video.
In selling there is what is known as ‘the takeaway sale’. If your approach is, ‘Harry, you have GOT to join the Racial Preservation Society’, Harry will run an Irish mile. A far better way; “Harry, I would love to invite your membership, but I am not certain they’ll consider you the right material.’ Your friend will then jump through hoops to join the RPS.
Never ask a question that invites a ‘no’ response: ‘Will you join, buy or subscribe?’ Try instead, ‘when do you want it delivered’, ‘do you want a six or 12-months subscription?’ ‘Which level of membership would you prefer; Associate or Full?’
Source Article from http://renegadetribune.com/on-the-campaign-trail/
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