One Woman’s Quest to ‘Change the Ratio’ in Tech

The Female Founders Series is presented by American Express OPEN. For the full State of Women-Owned Businesses Report, visit openforum.com/women. American Express OPEN salutes, celebrates and wants to help fuel the future of women business owners.

Ask Rachel Sklar, and she’ll tell you that there are a lot of “dudes” in tech. Not that she doesn’t like dudes; she just thinks there are women in the industry who don’t get their due. So she founded Change the Ratio in spring 2010 to bring awareness to all the great work women are accomplishing. And when a “power list” of 100 industry leaders had only seven women, Sklar gave the digital media equivalent of a slap upside the chops.

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“Everyone on this list is eminently qualified to be on it,” wrote Sklar. “But that doesn’t change the fact that it’s a list of mostly white men, chosen by mostly white men, about an industry that tends to strongly favor white men.”

Through Change the Ratio and her advisory duties to companies like Lover.ly, The Daily Muse and Hashable, Sklar helps women — and she’s eager to point out, dudes, too! — navigate the testosterone-filled waters of tech.

In the video above, Sklar sounds off on women in tech and how we can change the ratio.


Series presented by American Express OPEN


The Female Founders Series is presented by American Express OPEN. For the full State of Women-Owned Businesses Report, visit openforum.com/women. American Express OPEN salutes, celebrates and wants to help fuel the future of women business owners.

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