Sherlock was most popular show on BBC iPlayer in 2011 with Lara Pulver nude scene watched by 2.5m

  • Actress Lara Pulver appears naked in A Scandal In Belgravia
  • 190milllon programmes a month seen on iPlayer
  • Online viewing up 24 per cent on 2011
  • Corporation says use of iPlayer on mobiles and tablets also up 94 per cent

By
Liz Thomas and Nick Enoch

19:40 EST, 29 May 2012

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08:40 EST, 30 May 2012

Millions of television viewers saw her naked in Sherlock  – and millions more watched her on BBC’s iPlayer.

Such has been the pull of actress Lara Pulver in the episode A Scandal In Belgravia that it has become the most watched show on the catch-up service this year.

Her character, Irene Adler, appeared nude (except for high heels) in the detective show, which was seen by 2.5million viewers online.

This was 600,000 more than the next most watched show, which was the third instalment of Sherlock, The Reichenbach Fall.

Lara Pulver as Irene Adler in Sherlock - the most watched show on BBC's iPlayer this year so far

Lara Pulver as Irene Adler in Sherlock – the most watched show on BBC’s iPlayer this year so far

The episode, A Scandal In Belgravia (starring Benedict Cumberbatch, left) has been seen online by 2.5million viewers

The episode, A Scandal In Belgravia (starring Benedict Cumberbatch, left) has been seen online by 2.5million viewers

The arrival of the internet was supposed to herald the end of TV viewing but instead it is fuelling the nation’s addiction to TV shows.

And the iPlayer is fuelling the boom in online viewing with an average of 190million programmes a month watched on the service between January and April this year.

This is jump of 24 per cent on 2011 with Sherlock leading demand to watch shows again or to catch up on them later.

Although more than eight million watched the programme on television, the average number of iPlayer requests across the series topped 2 million per show.

Starring Benedict Cumberbatch, Sherlock is one of the BBC’s biggest hits but its success online may be down to its cryptic ending.

It is thought thousands watched the series back to try to uncover clues as to how Holmes was able to fake his own death.

Show creator Steven Moffat has added to the suspense by posting comments and hints such as a clue is in the fact that Holmes did ‘something out of character’.

He added: ‘So many people theorising – and they missed it.’ One fan wrote on his blog Barefoot on Baker Street: ‘Moffat has revealed that fans have ‘missed a vital clue’ – which has made us all turn to BBC iPlayer, Sky Plus etc and watch the whole thing again in the hope of being the one to solve the mystery, a mystery worthy of the great detective himself.

The episode, entitled The Reichenbach Fall, was based on the 1893 Arthur Conan Doyle book The Final Problem, in which the author famously killed off the eccentric detective.

Viewers watch Holmes view his own funeral from a distance after minutes earlier appearing to leap to his death from a tower block.

Within minutes social networking sites such as Twitter and Facebook were flooded with fans offering conspiracy theories and explanations.

Many admitted they had watched the episodes repeatedly to try and work out how he could have survived.

Moffat has said all would be made clear in the third series, which will broadcast later this year.

On the rise: A BBC spokesperson said they had seen a 94 per cent rise in the number of people using iPlayer on mobile phones or tablets

On the rise: A BBC spokesperson said they had seen a 94 per cent rise in the number of people using iPlayer on mobile phones or tablets

Sherlock was by far the most popular programme to watch online in the year to date, with The Voice, The Apprentice and Top Gear all downloaded around 1-1.5 million times after they aired on the BBC.

For radio programmes, Radio 4’s The Now Show, and Chris Moyles Breakfast Show were the most popular to listen again to.

A spokesman for ITV said people watched 376 million programmes on its ITV Player service, an increase from 261 million in 2010.

Most popular shows include Downton Abbey, The X Factor and Britain’s Got Talent, but the broadcaster has yet to release figures for this year.

More and more people are watching on tablets, iPads,mobile phones and modern televisions as technology improves.

A BBC spokesman said it had seen a 94 per cent jump in the number of people using iPlayer on mobiles and tablets, and last month they accounted for 15 per cent of the online catch up viewing.

It comes after research from media regulator Ofcom revealed traditional TV viewing is at a ten-year high with the average person now watching four hours a week.

And the over-55 audience is watching the most – with more than five hours a day spent in front of the box.

The watchdog credited the ‘Downton Abbey’ and ‘The X Factor’ effect for a boom in traditional viewing.

But said that many people ‘multi-tasked’ while watching television , so would be simultaneously texting, or using social networking sites.

The economic crisis has also had an impact on the amount of time spent at home.

Strictly Come Dancing and The X Factor have become ‘appointment to view’ programmes that are talked about as soon as they are broadcast – making it an increasingly social activity.

Here’s what other readers have said. Why not add your thoughts,
or debate this issue live on our message boards.

The comments below have not been moderated.

If the BBC is so left wing, how come the left wing press complain about how right wing it is?
– me..here..brighton, UK, 30/5/2012 11:58……………..David Dimbleby is the epitome of the BBC, have you ever watched Question Time? Type ‘BBC left wing’ into the DM search bar, former employees in the know disagree.

You don’t need a TV licence if you only watch catchup. And on Virgin no adverts !! Wonderful stuff !!
– toad, Ipswich, 30/5/2012 11:43. That is all well and good, apart from the fact that if you have a Virgin TV subscription then you need a TV license as your Virgin box is capable of receiving live BBC TV broadcasts, as is your TV. Whether you watch live BBC TV on them is irrelevant.

REALLY? god, there’s alot of sex-starved people out there!

I had I player international here in Spain for 7 euros a month and the content was not good and nowhere near as mush as in the UK, I couldn’t get the then new Sherlock or radio etc, we were being offered Eastenders (which I don’t watch) and Steptoe and Son from the sixties…a rip off in other words, so I cancelled my subscription.
– R S Knotts, Girona Spain, 30/5/2012 11:04. If you’d paid for a VPN service with UK servers instead (would only cost same price or less than your old iplayer sub per month) you could have accessed all the content that we get in the UK.

Well I certainly watched it a few times.

“Why don’t ITV have a similar player to BBC i.e.with download capabilities. I have a good internet connection but have stopped watching ITV programmes because of continual buffering.- Ian Stewart, Dundee Scotland, 30/5/2012” What you need to do is switch to using the STV player , same content but much, much better playback performance and far less buffering.

An over bloated, left wing, public information mouthpiece that you have to pay for if you have a live television receiver on threat of imprisonment – no great loss!
– Cassie, Surrey, 30/5/2012 10:23If the BBC is so left wing, how come the left wing press complain about how right wing it is?

You don’t need a TV licence if you only watch catchup. And on Virgin no adverts !! Wonderful stuff !!

“It’s time they (the beeb) charged” – they have no intention of charging! What the beeb want, and why they are publishing this information, is to move the iniquitous regressive licence tax to the internet – with all UK internet users being required to pay, irrespective of whether they watch the beeb or not. Collected direct from ISPs, this would be far harder to avoid and far cheaper to collect than the tv licence.
Were they to start charging for IPlayer, use of it would plummet – totally destroying their argument that it is used “universally” and thus totally demolishing their case for an internet tax to fund them. Even the turkeys that run the beeb aren’t going to vote for that particular Christmas.

It’s time the BBC closed this loophole and charged for iPlayer catch up on computers etc…

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