‘Dear Photograph’ Turns 1, Spawns Book, Prepares for App Launch

Surreal. Humbling. Grateful. One year after unleashing Dear Photograph, a blog showcasing photos within photos, Taylor Jones describes his emotions with those three words when looking back on the viral success of his nostalgic idea.

In May 2011, he gave the world a simple mission: Find an old photograph, return to where the image was taken, hold up the pic, snap a new photo and write a heartfelt caption.

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Within weeks, millions had visited Dear Photograph and hundreds had contributed photos. A year later, Jones took the idea offline, releasing a 241-page book. Now a mobile app is in development, Jones tells Mashable.

“It is surreal to think that in one year, that one idea, has taken off and had such an emotional impact, resonating with so many people around the world,” Jones says. “I’m just waking up every day to my email and learning through every one’s life experiences which in turn has enriched my own.

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“I can see how much we are all traveling on the same page, wanting the same things, appreciating days gone by and cherishing the moments by paying more attention to what is happening right now.”

The blog now attracts 15,000 to 20,000 views each day, garnering high praise from fans and even other creators of popular websites such as PostSecret founder Frank Warren: “Dear Photograph is digital nostalgia of the highest order — it will make you smile, maybe cry, and go find your old family photos.”

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Meanwhile, the book is already reaching coffee table book status in homes across North America.

“So many people have said that they got teary eyed at parts, smile at others and just overall were taken aback with how touching everything is,” Jones says.

On Friday, Jones celebrated his blog’s 1-year anniversary with a Dear Photograph post:

Dear Photograph,
One year ago today, I posted this photo of Landon on his 3rd birthday and here we are, standing together, with Dear Photograph the book in hand. Thank you to each and every person who has submitted their photographs and heartwarming stories, allowing us to share them with everyone around the world. Thank you to all of the readers who come everyday to the site and share their thoughts and love to all. Happy 1st Birthday Dear Photograph! I’m truly grateful you came my way.
Love, Taylor Jones

This story originally published on Mashable here.

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